> "SethMacFarlane'sCavalcadeOfCartoonComedy" (pretty long title, eh?!)
>
> June 30, 2008 10:15 AM PDT
> Google goes after video, forgets about YouTube
> Posted by Don Reisinger
>
> In an important announcement that could have a major impact on
> Google's future in video, the New York Times is reporting that Seth
> MacFarlane, the creator of "Family Guy," will start "Seth MacFarlane's
> Cavalcade of Cartoon Comedy", which Google will syndicate (using
> AdSense) to thousands of Web sites that fit with MacFarlane's target
> audience. Instead of a static ad, Google will place the video clip on
> the site.
>
>>
> Then again, maybe Google doesn't want to play the traditional
> advertising game with Seth MacFarlane. Instead, the company seems to
> be under the impression that by using it on its AdSense platform,
> it'll use the video to its advantage, while helping customers add some
> entertainment to their sites and hopefully increase their own ad
> revenue.
>
> (snip)
>
> This deal strikes me as nothing more than a cash grab. Sure, it's a
> big step for online video and it could have a major impact on the
> industry, but let's not forget that it does nothing for YouTube -- the
> one place Google needs all the help.
>
of Joost to distribute their content. How's that working out for
them? Yeah, that's what I thought.